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Updated: Mar 4

investing for kids

We know you're always thinking about your kids' futures, and we're here to chat about an important aspect that often gets overlooked – investing for your little ones. Whether it's saving up for college, a dream wedding, or even their first home, starting early can make all the difference.

The Power of Early Investing

We get it – the idea of investing might sound a bit intimidating. But fear not! Investing for your kids is like planting seeds in a garden. The earlier you start, the more time those seeds have to grow into mighty oaks. With the magic of compound interest, even small contributions can turn into substantial amounts over the years.

Educate Before You Invest

But before we jump into specific accounts, let's cover some basics. Investing is essentially putting money into something with the expectation that it will grow over time. Teach your kids that it's a lesson in delayed gratification, teaching them that good things come to those who wait. (Check out this fun platform to teach your kids how to invest).

For kids, the goal is long-term growth, so they can benefit from the compounding effect. As with any investment, there are risks involved, but with careful planning and a diversified approach, you can help mitigate those risks.

You can also start with the basics – stocks. Simplify it by using relatable examples. Explain that when they buy a stock, they're essentially buying a tiny piece of a company. To put it in perspective, relate it to something they know, like owning a share of their favorite pizza place. When the pizza place does well, so does their investment! Watch this fun explainer video.

Types of Investment Accounts for Kids

1.Custodial Accounts: One of the most common ways to start investing for your child is through custodial accounts, such as the Uniform Gift to Minors Act (UGMA) or Uniform Transfer to Minors Act (UTMA) accounts. These accounts allow you to manage and invest money on behalf of your child until they reach the age of majority (usually 18 or 21, depending on the state).


  • Flexible investment options

  • Can be used for any purpose

  • Transfers to the child at a certain age


  • Limited control for parents once the child reaches adulthood

  • Tax implications for investment gains

2. 529 College Savings Plans: If you have your eyes set on funding your child's education, a 529 plan could be your go-to choice. These state-sponsored plans offer tax advantages when the funds are used for qualified education expenses.


  • Tax advantages

  • Can be used for various education expenses

  • Flexibility to choose among different state plans

  • Can be transferred to another eligible family member


  • Penalties for non-educational use

  • Limited investment options

3.Roth IRA for Kids: Yes, you read it right – even kids can have their Roth IRA! As long as your child or teen has earned income, this account allows your child to invest their earned income, and the best part? All qualified withdrawals are tax-free.


  • Tax-free withdrawals for qualified expenses

  • Teaches kids about investing and retirement planning


  • Contributions are limited to the child's earned income

  • Withdrawals may face penalties if not used for qualified expenses

4. Educational Savings Accounts (ESA): ESAs, also known as Coverdell accounts, offer another tax-advantaged way to save for education expenses. They're more flexible than 529 plans, allowing you to invest in a broader range of assets.


  • Tax-free withdrawals for qualified expenses

  • Greater investment flexibility


  • Lower contribution limits compared to 529 plans

  • Income restrictions for contributors

Join our next free class with financial experts on how to start investing for your kids!

Investment Strategies for Kids

Now that we've covered the different types of accounts, let's talk about investment strategies. Diversification is key! Spread your investments across different asset classes to reduce risk. Consider a mix of stocks, bonds, and even some cash. If you're not comfortable picking individual stocks, no worries – there are plenty of low-cost, diversified index funds and exchange-traded funds (ETFs) that provide broad market exposure.

Teach your kids about the importance of patience and staying invested for the long haul. The stock market may have its ups and downs, but historically, it has shown a positive trajectory over time.

Start the conversation right at home with our free Stock Market Guide.

1.Making It Fun for Kids

Investing doesn't have to be a boring topic for your kids. Make it engaging and educational. Create a "money jar" where they can contribute a portion of their allowance or gift money. Track their investments together, discussing the ups and downs as opportunities for learning. Thankfully, KidVestors handles the fun part through our engaging e-learning platform that offer kid-friendly investment tools, turning financial education into a game.

2. Setting Realistic Goals

Help your kids set achievable financial goals. Whether it's saving for a new video game, a bike, or even their first car, having a goal in mind can motivate them to contribute regularly. This not only instills a sense of responsibility but also teaches the value of delayed gratification.

Investing for your kids is a the gift that keeps on giving. By starting early, explaining the basics of investing in a simple and relatable way, and choosing the right investment accounts, you're setting them up for a lifetime of financial success. Remember, it's not about timing the market but time in the market. So, get your kids involved in the process, and watch their financial future blossom.



Investing for kids app
Financial Literacy Course and App for Kids and Teens


  • Enroll your student in our financial literacy course and app here.  

  • Subscribe to KidVestors TV 

  • If your school or group is looking for a finance curriculum to teach your students about how to manage money, start here to learn more on how to bring KidVestors to your classrooms!

  • Parents, teach your kids money and make money conversations normal in your household by visiting here.



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